BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
Brand: ING
Agency: TBWA\NEBOKO
2024
The Challenge
To empower over 39 million customers in their life journeys, mirroring the transformative nature of travel and highlighting the power of these journeys in the emotional story.
As DRV challengers, we see immense potential in this concept, but we believe it could truly shine if tailored for an airline company rather than a bank. In this way, the campaign would elevate to a more impactful level.
Brand: Tim Hortons
Agency: GUT Toronto
2023
The Challenge
To emphasize the necessary urge for coffee by alleviating the zombie feeling in a distracting and recognizable way.
Brand: PANTONE
Agency: Hasan & Partners, Helsinki
2023
The Challenge
To celebrate people's diversity in the world, regardless of their personal color code.
Brand: Mc Donald's (Canada)
Agency: Cossette
2024
The Challenge
To celebrate the opening of the new and renovated McDonald’s restaurant in Canada by featuring classic menu items in the form of bursts of confetti.
Brand: Ožujsko
Agency: BBDO Zagreb
2023
The Challenge
To raise awareness on a topic men don't want to think about.
Brand: Deutsche Depressionshilfe
Agency: Grabarz & Partner
2024
The Challenge
To illustrate how depression has many faces and is often unrecognisable at first glance.
Brand: LinkedIn
Agency: The Mill • Cartel • Park Pictures
2024
The Challenge
To make LinkedIn users understand why they should subscribe to premium by transforming ordinary insights into extraordinary executions.
Brand: The Prudential Gibraltar Financial Life Insurance
Agency: KAYAC
2023
The Challenge
To emphasize the importance of life insurance with emotional storytelling, addressing the people who approach the era of 100 years of life.
Brand: Mayor Of London
Agency: Ogilvy UK
2023
The Challenge
Have A Word highlights how misogyny can escalate to more violent acts. It puts the onus on men, challenging them to stop being a bystander and take action when they see sexist behaviour and harassment by their peers.
Brand: Delimex
Agency: The Kitchen
2023
The Challenge
To show gamers that Delimex makes the perfect food to fuel their wins, they hung out at taco trucks and kitchens in the year’s biggest games to feed players free kills and literal taquitos.
