BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
Brand: Campari
Agency: FamousGrey
2024
The Challenge
To position Campari as a partner and sponsor of major film festivals through "Bitter Talks," a short film featuring cocktail glasses as main characters, using offscreen bar dialogues to enhance mystery and depth.
Brand: Andrex
Agency: FCB London
2024
The Challenge
To break traditional advertising norms and tackle toileting taboos with a bold and humorous campaign that encourages British culture to become more comfortable discussing bathroom habits.
Brand: Lynx
Agency: Lola-MullenLowe
2024
The Challenge
To create bold, darkly humorous ads that stand out in a saturated market.
Brand: Parque de la Costa
Agency: Niña
2024
The Challenge
To convey sensations of adrenaline, euphoria, and excitement to the public as authentically as possible.
Brand: Cheetos
Agency: Goodby Silverstein & Partners
2024
The Challenge
To create a humorous and relatable campaign by highlighting the awkward and often disastrous consequences of using one's non-dominant hand, aiming to get a laugh and encourage people to embrace the messiness of snacking with Cheetos.
Brand: Coca Cola
Agency: David Miami
2024
The Challenge
To turn a potentially negative situation of spilling a drink into spontaneous moments of happiness.
Brand: The Ordinary
Agency: Uncommon Creative Studio
2024
The Challenge
To communicate the brand's ethos of transparency and science over marketing claims, while incorporating good humor and sensibility.
Brand: Pedigree
Agency: BBDO
2024
The Challenge
To demonstrate the joy that the appeal of Pedigree treats brings to dogs by using their tail movements to conduct music.
Brand: STELLA ARTOIS
Agency: DAVID New York
2024
The Challenge
To once again use the amazing insight that Stella glasses go missing as a way to promote the brand even further.
Brand: Thomas Heatherwick
Agency: Uncommon Creative Studio
2024
The Challenge
To creatively reinterpret iconic UK landmarks in "boring" modernist styles, illustrating the concerning impact on the nation's mental health and the diminishing cultural and historical significance.
