BEST CAMPAIGNS

REKLAMOTEKA

Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.

La Vie

Brand: La Vie

Agency: Buzzman

2023

The Challenge

To launch an international advertising campaign for plant-based bacon, aiming to gather everyone around the same table while spreading a message of love and environmental consciousness.

Dove

Brand: Dove

Agency: Ogilvy

2023

The Challenge

To address the impact of toxic beauty on social media, particularly on young people's mental health, by telling the story of Mary - a girl whose life was nearly lost to an eating disorder exacerbated by social media. The brand called for support for the Kids Online Safety Act.

OMO

Brand: OMO

Agency: Group freelance project​

2023

The Challenge

To expand the existing OMO project "Dirt is Good," which focused on child freedom, into a multi-brand global campaign that portrayed all those brands' stains as something that makes the world messier and funnier.

Spotify

Brand: Spotify

Agency: FCB New York

2022

The Challenge

To show advertising executives the untapped potential of Spotify's platform for hyper-targeted advertising. The brand created personalized songs for 14 CMOs, highlighting the platform's ability to tailor messages to specific audiences in a creative and effective way.

Ikea

Brand: Ikea

Agency: DAVID Madrid, INGO Hamburg​

2023

The Challenge

To celebrate the unique bond between parents and children highlighting the new children's collection. Children would rather spend time with their parents, even giving second place to their bedroom.

HUN

Brand: HUN

Agency: TBWA London

2020

The Challenge

To launch a new business amid a global pandemic but in a dazzling and entertaining way, taking advantage of discounted rates offered by OOH companies.

Partners Life

Brand: Partners Life

Agency: Special

2023

The Challenge

To seamlessly integrate life insurance services into The Brokenwood Mysteries, using the show's dead characters to promote the importance of having life insurance to the audience.

RuPaul’s Werq the World tour

Brand: RuPaul’s Werq the World tour

Agency: Uncommon

2023

The Challenge

To call people for support of the local LGBTQ+ charity on Independence Day by reminding America of its long history of drag.​

Kärcher’s​

Brand: Kärcher’s​

Agency: Antony

2022

The Challenge

To offer a counterpoint to over-the-top cleaning ads with a series of films that celebrate the most basic vacuum cleaner features in a highly fashionable way.

Volkswagen

Brand: Volkswagen

Agency: Ogilvy South Africa

2014

The Challenge

To promote the Side Assist system which warns drivers of approaching vehicles. The brand placed ads that described the ads of other brands which were coming up on the following page.​

This gallery of works is for educational and inspirational purposes only. Every campaign on this section is property of the listed authors, brands and agencies, and they are solely owners of these campaigns.