BEST CAMPAINGS

REKLAMOTEKA

Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.

Honda

Brand: Honda

Agency: DDB Paris

2023

The Challenge

To revive the emotional impact of the last edition of the 24H of Le Mans Moto, focusing on Honda Moto's third-place finish and the unique story of their race, using a combination of social media and live events.

Ikea

Brand: Ikea

Agency: BBH Asia Pacific​

2015

The Challenge

To revitalize the perception of IKEA's catalog, which faced criticism for being seen as junk mail and potentially irrelevant in the digital age. They created an engaging online campaign that highlighted the unique sensory experience and accessibility of the print catalog compared to digital platforms.

Mc Donalds

Brand: Mc Donalds

Agency: Leo Burnett

2020

The Challenge

To create a campaign that effectively communicates the brand of a global fast-food chain without directly mentioning its name, relying solely on minimalist typographic and color representations of its menu items.

Misereor

Brand: Misereor

Agency: Kolle-Rebe and Stripe.com​ ​

2020

The Challenge

To synchronize all processes connected with the donation and ensure a seamless, secure, and engaging experience for donors using the interactive billboard.

Sheba

Brand: Sheba

Agency: AMV BBDO London​

2022

The Challenge

To raise awareness about the critical state of coral reefs worldwide and Sheba's commitment to coral restoration, emphasizing the urgent need for action and innovative solutions.

CP food​

Brand: CP food​

Agency: Wolf BKK​

2023

The Challenge

To raise consumers' awareness about chicken safety standards by taking a groundbreaking approach and sending chicken meat into space to provide food for astronauts. Their food must be ‘the safest and most hygienic’ and require hundreds of tests and standards.

La Vie

Brand: La Vie

Agency: Buzzman

2023

The Challenge

To launch an international advertising campaign for plant-based bacon, aiming to gather everyone around the same table while spreading a message of love and environmental consciousness.

Dove

Brand: Dove

Agency: Ogilvy

2023

The Challenge

To address the impact of toxic beauty on social media, particularly on young people's mental health, by telling the story of Mary - a girl whose life was nearly lost to an eating disorder exacerbated by social media. The brand called for support for the Kids Online Safety Act.

OMO

Brand: OMO

Agency: Group freelance project​

2023

The Challenge

To expand the existing OMO project "Dirt is Good," which focused on child freedom, into a multi-brand global campaign that portrayed all those brands' stains as something that makes the world messier and funnier.

Spotify

Brand: Spotify

Agency: FCB New York

2022

The Challenge

To show advertising executives the untapped potential of Spotify's platform for hyper-targeted advertising. The brand created personalized songs for 14 CMOs, highlighting the platform's ability to tailor messages to specific audiences in a creative and effective way.

This gallery of works is for educational and inspirational purposes only. Every campaign on this section is property of the listed authors, brands and agencies, and they are solely owners of these campaigns.