BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
BEST CAMPAIGNS
REKLAMOTEKA
Welcome to Reklamoteka, an extensive and carefully curated database showcasing inspiring ad campaigns and creativity from great challenger minds worldwide.
Brand: McDonalds
Agency: TBWA/Neboko
2024
The Challenge
To prove that McDonald’s fans could identify the brand just by its smell, without the need for logos or packaging.
Brand: Coca Cola
Agency: Ogilvy
2024
The Challenge
To showcase and embrace the unofficial artistic interpretations of the Coca-Cola logo that have been painted by shopkeepers around the world for years.
Brand: Pet Supplies Plus
Agency: BLKW
2024
The Challenge
To address the problem of not cleaning up the dog's poop by their owners.
Brand: Deutsche Telekom
Agency: Adam&EveBerlin, DDB Germany
2023
The Challenge
To increase awareness about the risks associated with oversharing personal information on social media and emphasize the importance of responsible data management in the digital age.
Brand: Burger King
Agency: Room 23 & Trans Company
2024
The Challenge
To celebrate Burger King's 70th anniversary in Brazil, with the theme of old couples keeping their passion alive.
Brand: Burger King
Agency: We Believers
2019
The Challenge
To showcase Burger King's burgers as so satisfyingly that they induce a "food coma" commonly known as an "after lunch nap".
Brand: IKEA
Agency: INGO Hamburg
2024
The Challenge
To reassure pet owners that replacing broken items after a pet-related mishap is no big deal.
Brand: Google Fonts, HMTC
Agency:
2023
The Challenge
To raise awareness about the lack of access to prostheses for amputees worldwide and to address them by creating an amputated typeface “waiting for its prosthesis”.
Brand: Whiskas
Agency: Colenso BBDO
2024
The Challenge
To address the growing demand for low-maintenance pets and reduce the number of dogs being returned to shelters due to incompatibility. "Meowzer" is a new breed of dog that’s suspiciously similar to a cat. All touchpoints lead adopters to the Meowzer website, which uses a smart matching algorithm to accurately match potential adopters to the right Meowzers for them.
Brand: ING
Agency: TBWA\NEBOKO
2024
The Challenge
To empower over 39 million customers in their life journeys, mirroring the transformative nature of travel and highlighting the power of these journeys in the emotional story.
As DRV challengers, we see immense potential in this concept, but we believe it could truly shine if tailored for an airline company rather than a bank. In this way, the campaign would elevate to a more impactful level.
